Tuesday, August 12, 2008

why style force




Hi Guys

Ever wonder how and why some people make it big in the fashion and beauty industry? You might say they are lucky and I would disagree with you a little on that note.

Some people see opportunities and make things happen and others let things happen. What do you think the outcomes would be?

Well, here's an opportunity for you. Weather you would just like to be at the forefront of what's happening in the modelling & fashion industry or if you see your future heading in that direction, then you better read up & read carefully.

Style force is your chance to see and be seen. Its literally Port Elizabeth's biggest event of the year, and if you miss any part of it, believe me - you'll be missing out on a big part of your fashion education!

Many big name models have started out on the ramps of Style force, previously known as Images or The Look 2000. The competition does so because it looks for the potential that the successful model agencies look for in a model that can make it big.

Its a fashion forward event which allows all those who take part to express themselves through their own individual style. The NMMU design students get involved by showcasing their 3rd year ranges on the models fighting it out to be the last one stomping up that ramp. There's a section called the Young Designer awards, sponsored by Smirnoff Storm, which is the pinnacle of creativity. In this section, all designer students have to take part in a Free Creative Show, which is just that... Freedom to Create whatever you want (within a budget). What they put on stage is outrageous! (In a fabulous way) Then out of the bunch of students showcasing, they get whittled down to about 26 students who will take part in the Smirnoff Storm YDC Fashion Challenge. Its great fun!

So, why all of this info? Well the clothing needs to be shown off, so who better than the models auditioning for the title of the 2008 Style Force Fashion EXTRAVAGANZA!

Here's how it goes. On the 29 Aug, we have an audition for models (male & female) to be part of the Gala Event. After the Auditions are wrapped up, the Free Creative Fashion Show / Challenge takes place to get the designers for the YDC section of style force.

Then we have a process of elimination with the models which involves a fashion show and then an announcement of who goes through to the final.

Then the fun starts.

Models experience what it would be like being part of a huge production! The show is never redone, you never know what to expect from a spectators point of view.

At the gala event the top models get chosen & the top designers. A prize giving happens and then the glorified after party!

Then throughout the year the models get involved in various in house promotions of their various sponsored. Get invited to the best parties / events. They are also on the most wanted lists of top agencies locally and nationally as they are well promoted. Those who take part in style force have a future riddled with success just waiting for them to crack it wide open.

It's not a matter of who wins it, but who gets involved in it. Weather it be on a competitive front or just as a socialite, this is one event to be added to everyone's to do list. If you aren't convinced by now, you must be reading the wrong blog.

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